Singer-Songwriter- Rapper Badhshah is now a global star! Don’t believe? But that’s true! So, let us tell you, Rapper Badshah has recently signed an exclusive global agreement with Universal Music Group. This multiyear agreement would mean that all the future projects of his career, including forthcoming recordings, music publishing rights for non-film compositions, brand licensing and partnerships will be partnered by the global music record label.
A combined video was also shared on the official YouTube channel of UMG to make the official announcement.
In the video, Badshah shared his happiness over the new journey and said, “I am extremely excited. Life is made of chapters and phases and this is going to be the most exciting phase of my life.” Meanwhile, Sir Lucian Grainge, chairman and CEO of UMG welcoming the rapper expressed his pleasure and happiness for the trust that Badshah has shown in them. Also Read : Popular Model Swaalina Now Officially Signed With Bantai Records
If reports were to believe, According to UMG, ‘Mercy’ singer will now collaborate “with some of the world’s most influential and popular artists from around the world”, with the first track to be released later this summer.
As a matter of fact, on the basis of a combined annual video views on the platform, Badshah was even declared as the world’s No. 1 songwriter on YouTube in 2020 by music data platform ‘Blokur’. Furthermore, referred to as “country’s most successful musical artist of his generation”, the rapper has generated more than 15 billion streams worldwide who has performed in more than 700 live shows. His popularity is such that he has been the brand ambassador for various global brands. For the unversed, he previously released his recorded music in partnership with Sony Music. Also Read : Woohoo! AP Dhillon's 'Ma Belle' Selected As 'Sound Of The Olympics' In Tokyo Olympics 2020!
Well, that really is a good news and we even couldn't be any happier for this new journey of 'It's your Badshah'!