Cruelty-free fashion is being promoted by Actress Sunny Leone and her husband Daniel Weber and they have requested everyone to prevent wearing clothes made of animals skin.
The couple feature together in a new People for the Ethical Treatment of Animals (PETA) India ad, which reads: "Ink, Not Mink! Be Comfortable in Your Own Skin, and Let Animals Keep Theirs."
Sunny said,"We live in a world which has amazing and large number of advances in vegan materials and options for everyone. For anyone there is no reason to support cruelty in any form. There are many great options like Synthetic leather, mock croc, and even faux fur"
Daniel said animals and humans should co-exist.
He also said,"We should take a stand for animals and we must understand that because there is no us without them. We should learn to respect and co-exist with them."
Sunny was named PETA's Person of the Year in 2016 and has also starred in the organisation's pro-vegetarian and dog and cat sterilisation campaigns.